It was a grey, cold and dreary day when I flew into London. It had been a long flight. I was tired and needed to shower because 20 hours of plane travel was pushing the boundaries for other humans within adjacent nostril range! But I needed to check traffic and approve comments on my blog, [...]
The post The Often Forgotten Viral Content Marketing Tactic appeared first on Jeffbullas's Blog.
Viral marketing means free marketing – or at least that’s what a lot of marketers think. But it isn’t always the case if you want to get the best possible results from your viral marketing efforts. It doesn’t mean that you have to make a huge investment. But there are paid options out there that ...
The post Want Your Content to Go Viral? Here’s How You Can Increase Your Odds appeared first on Small Business Trends.
Once you’ve decided that you are ready to invest in online marketing campaigns to expand your business, you have to decide which platform you want to start with. Or maybe you’ve worked with several platforms but only want to focus on one. Which is why clients ask us all the time if they should […]
The post Should I Use Facebook Ads or Twitter Ads? appeared first on Ryan Shaw - Your Online Growth Coach.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Pinterest Offers New Business Analytics: “…we’re excited to announce a new, smarter analytics tool to help businesses worldwide [...]
This post Pinterest Business Analytics: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Twitter opened up access to its new analytics dashboard on Wednesday, letting users see exactly how well their tweets perform. The dashboard shows how many “impressions” (the number of viewers) each tweet receives, the number of “engagements” (which includes all retweets and clicks on hashtags) and the engagement rate (the engagements divided by the impressions). […]
The post 4 Ways Twitter’s New Analytics Dashboard Can Help Businesses appeared first on SF Gazette.
Do you want to know more about Vine video? Are you wondering how brands and businesses can successfully market with Vine video? To explore how to use Vine short video on Twitter, I interview Zach King for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is a [...]
This post Vine: Short Videos and What Marketers Need to Know first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Yahoo is set to expand its Stream Ads service to allow other Web publishers beyond a close knit group of publishing partners to include its sponsored posts on their sites as well. The Yahoo ads will appear as “recommended content” on participating websites. The recommended content will pull not only from sponsored posts but also ...
The post Yahoo Opens Its Ad Network to Other Publishers appeared first on Small Business Trends.
Stealing is just plain lazy. And when you steal someone else’s content, you’re telling the world you’re above the law. You’re saying that a picture you found online of a sofa drawn by an illustrator is of less value than the sofa in your very own living room—the sofa you paid for and would be […]
The post Sharing Without Stealing: A Simple Guide to Online Copyrights appeared first on SF Gazette.
Connecting with the right audience on Facebook is the most important factor in whether or not your ads campaigns are ultimately successful. If you don’t get your ad to the audience that would be interested in your product and your business, it doesn’t matter who saw it—they aren’t going to convert into sales, leads, or […]
The post Find Your Target Audience with Facebook Ads appeared first on Ryan Shaw - Your Online Growth Coach.
Are you struggling to find ideas for posts on Twitter, Facebook and Google+? Do you need to come up with additional social media updates? Even seasoned social media marketers can find it difficult to keep up with the demand for fresh content. In this article you’ll discover 26 (A to Z style) prompts to help [...]
This post 26 Creative Ways to Publish Social Media Updates first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want a new way to engage your Pinterest followers? Have you used Pinterest Messages? Pinterest’s newest feature lets you communicate directly with your followers via private message. In this article I’ll explore Pinterest Messages and how you can use it to engage your audience. Why Pinterest Messages? Pinterest Messages is similar to the [...]
This post How to Use Pinterest Messages for Marketing first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Instead of 1,000 words, a picture is now worth 1,000 clicks. Well, not literally. But using photos, illustrations and videos on your website and social media accounts can increase customer engagement and brand awareness. “Visuals are about connecting to people, and making stories accessible,” says Joe Cardillo, deputy director of New Mexico Compass, a nonprofit […]
The post Camera Ready: Are Your Images Worth 1,000 Clicks? appeared first on SF Gazette.
In this weeks Top Two Tips, Mike Michalowicz, CEO of The Provendus Group, and USA Today senior small business columnist Steve Strauss, join us. They tell us how keeping the comparative effect in mind when engaging your customers will help you make sales and where you can go to find funding for your small business. […]
The post The Comparative Effect and Finding Funding for Your Business appeared first on SF Gazette.
Content manager and content marketers lives can get a bit hectic. They spend a lot of time identifying what is seen as relevant and valuable content, in relation to their product, with the intent of changing or enhancing consumer behavior. That is content marketing and the belief of this marketing strategy is that if you [...]
The post 15 Free Content Marketing Tools To Make Your Life Easier appeared first on Jeffbullas's Blog.
Successful video marketing may seem overwhelming. Especially if you have the thought in your head that you have to hire a full video crew and have all the expensive equipment to go with it in order to produce videos. The good news is that there are several affordably priced HD camcorders on the market, and your ...
The post 25 Actionable Items for Successful Video Marketing appeared first on Small Business Trends.
Are you wondering whether social media has any real impact on consumer purchasing decisions? Do you sometimes question the potential of social media marketing? Most businesses and organizations dive into social media hoping to increase brand awareness and acquire more customers. Many are disappointed when it doesn’t pan out. In this article I’ll share five [...]
This post 5 Ways You Can Influence Consumer Purchasing Decisions: New Research first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you need more engaging social media content? Are you looking for ways to discover great content to share with your fans? What if there were great tools that surfaced popular content you could share? In this article I share five tools to help you discover great content and brainstorm new ideas. #1: Search Popular [...]
This post 5 Tools to Help You Discover Great Content to Share With Your Fans first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
One of the most important aspects of sales is getting in front of the decision maker. Most entrepreneurs have faced the situation of making a brilliant pitch, only to discover that all their time and energy went into convincing someone not authorized to pull the trigger. None of us has the time to spin our […]
The post How to Score a Meeting With a Key Decision Maker appeared first on SF Gazette.
Do you want to use visual content in your social media marketing? Do you need help getting started? You don’t have to be a professional designer or photographer to create interesting images and video. In this article I’ll share tools and tips for adding visual content to your marketing mix. #1: Use Easy Desktop Tools [...]
This post How to Get Started With Visual Content Marketing first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you looking for easy ways to improve your Twitter marketing? Have you thought about how getting back to basics can lend a new perspective? Even Twitter’s most advanced users may be missing out on engagement opportunities if they aren’t bothering to optimize Twitter’s basic features. In this article I’ll show you easy Twitter marketing [...]
This post 7 Simple Twitter Marketing Tips to Improve Your Results first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
For many kids, selling lemonade is their first taste of entrepreneurship. One Florida man isn’t so keen on having them in his neighborhood, however—and wants one particular stand shut down. T.J. Guerrero, a 12-year-old in Dunedin, Florida, has been selling lemonade for months at a small stand in his family’s quiet residential neighborhood. He’s tested […]
The post 12-Year-Old’s Lemonade Stand Stirs Debate in Florida appeared first on SF Gazette.
The folks at OptiLocal have put together this visual guide to local businesses learn how to rule the local search results. It covers topics such as, "Why should I optimize for local," "Google+ local page optimization," "do's and don'ts regarding citations," "getting the right kind of reviews," and "on-site optimization for local" to name a few.
The post Become More Visible and Rule Local Search Results appeared first on Small Business Trends.
A few days ago, a friend of mine sent me a message on Facebook in which she encouraged me to participate to a webinar. Unfortunately, I was out of the office and had no access to any device that would let me connect to the internet. I finally saw her message and read the title [...]
The post Discover The Power Within You: Storytelling and Content Marketing appeared first on Jeffbullas's Blog.
Are you looking for the latest social media marketing tactics? Do you want to know what the social media marketing pros are doing today? Keeping up with the latest social media changes is not always easy, but here you’ll find ideas worth exploring. We asked 18 social media pros to share the best marketing tactics [...]
This post 18 Social Media Marketing Tips to Improve Your Marketing first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you promoting events online? Have you tried using Facebook to spread the word? Targeted Facebook ads are an ideal way to reach people who are most likely to share and attend your event. In this article I’ll show you how Facebook ads increase exposure, engagement and registrations for your event. How Facebook Ads Drive People [...]
This post How to Use Targeted Facebook Ads to Promote an Event first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
When social media turned up the art of email marketing took a back seat with many marketers. But with Facebook organic reach reducing, email has become the new cool kid in the class. It’s better to ask someone for their email instead of waiting for them to “like” you. Having a healthy email list and [...]
The post 11 Sure-fire Tips on How to Make Sure Your Email Marketing Works appeared first on Jeffbullas's Blog.
Former SBA chief Steven Preston, the CEO of Livingston International, and Tania Yuki, the founder and CEO of Shareablee, answer viewer questions about the pitfalls of growing too fast or too slow and the sales channel that you should focus on for success. Via: Open Forum – Marketing
The post Growing Too Fast or Too Slow and Managing Sales Channels appeared first on SF Gazette.
Creating original, online material for your small company can take time. Its not easy to constantly try to grab your customers attention. So, why not get your followers to do the job for you. Here are five ways to turn your customers into content creators from Mashable.com. Via: Open Forum – Customers
The post 5 Ways To Get Customers To Create Content For You appeared first on SF Gazette.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Vine Introduces New Camera: “The new camera offers powerful ways to edit your videos, as well as the [...]
This post Vine Introduces New Camera: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
If you have a business, you know the importance of branding yourself and your business. Today, much of this is accomplished through social media and various online marketing tactics such as SEO. However, search engine optimization has changed quite a bit over the last few years, and many businesses are still trying to rank their […]
The post Is Google+ the Missing Piece in Your Brand Strategy? appeared first on SF Gazette.
For many of you, online advertising drives a big chunk of your sales. So we’ve asked Sheri Firstenberg, Adwords Queen with Ripen eCommerce, to help guide you to the best ways to use Google Adwords advertising and avoid common Adwords mistakes. Sheri knows what she’s talking about. She manages more than $1 million in paid search ad spend ...
The post Don’t Make These 7 Adwords Mistakes With Your Online Marketing Campaign appeared first on Small Business Trends.
Do you understand how to measure social media activities? Do you know how to gather the right data to help you achieve your business goals? To explore how you can measure social media activities, I interview Lutz Finger for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast [...]
This post Measuring Social Media: What Marketers Need to Know first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
With more than 8 million people living in Manhattan and the surrounding boroughs, New Yorkers are pretty familiar with the concept of waiting in lines—especially for something that’s garnered some Internet and word-of-mouth buzz. But these days, the lines that people are most willing to wait hours in—the ones that snake around city blocks and […]
The post Could These Business Owners Be Responsible for the Next Cronut? appeared first on SF Gazette.
From Facebook ads to friendly fliers, from podcasts to presentations, from blogs to billboards, and from political speeches to love letters, we’ve all been on the receiving end of a tsunami of persuasive messages. On any given day, we’re bombarded with thousands of messages that try to catch our attention and persuade us to think, […]
The post 7 Surprising Ways to Boost Your Powers of Persuasion appeared first on SF Gazette.
Converting leads into clients is difficult enough, especially when the pressure is on to get the sale. What comes before that can be just as difficult. Finding good, reliable leads can be just as difficult as turning them into clients, and it’s the first step in a long process. LeadPages is a software company that […]
The post Multiply Your Leads with LeadPages appeared first on Ryan Shaw - Your Online Growth Coach.
Holy smokes! Google has effectively killed off both the Exact and Phrase keyword match types in AdWords. While the keyword match types will still exist, starting in September, AdWords is redefining the definition of how keywords set to phrase and exact keyword match type will trigger search ads by applying close variant keyword matching. Meaning, ...
The post No More Phrase and Exact Keyword Match in AdWords appeared first on Small Business Trends.
Do you keep text and image updates separate? Have you considered how text and visual content complement each other? Pairing visual content with clever, descriptive text can create a true marketing force that leads to more interaction. In this article I’ll show you seven ways companies are using visual content to get better overall engagement. [...]
This post How to Combine Text and Visual Content for Better Social Engagement first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
What makes an influencer? Specifically, who influences the small business community? It turns out, on one level that’s an easy answer. But on another level, it is much more nuanced and hard to define. That’s according to several people we reached out to, for their definitions. See if you agree with these seven experts. Influencers: ...
The post What Makes a Small Business Influencer? 7 Experts Weigh In appeared first on Small Business Trends.
There are too many entrepreneurs who think that upfront research is a useless step when it comes to developing and selling a new product or service. After all, won’t customers flock to the new offering like hotcakes because they’ll love it as much as you do? Not exactly. Contrary to popular belief, researching your niche […]
The post Have an Amazing Idea? 3 Quick (and Free) Tricks to Research Your Market appeared first on SF Gazette.
Social media is more than just a fun way to engage and communicate with friends. It can be an extremely powerful business marketing tool if strategically implemented. A common mistake businesses make is failing to develop a formal social media plan. Having a plan for social media is just as important as it is any [...]
The post The 6 Step Social Media Marketing Strategy Plan for Your Business appeared first on Jeffbullas's Blog.
What’s the difference between a financially successful attorney and an attorney who sometimes struggles financially? It’s not necessarily their track record or knowledge of the law. Fairly often, its the attorney’s ability to market his or her services to potential clients. But marketing a law practice isn’t always the same as marketing other types of ...
The post 20 Tips for Attorneys to Market a Law Practice appeared first on Small Business Trends.
Did you know that Instagram is one of the 10 most popular social media sites in the world? Within the six-month period of October 2013 to March 2014, it grew from about 150 million monthly active users to just about 200 million. Despite its widespread popularity, many small businesses aren’t utilizing the platform to its […]
The post 3 Ways Smart Businesses Use Instagram to Drive Sales appeared first on SF Gazette.
The first time I used Uber, I was desperate. It was a few years ago, and I was standing on a busy intersection in New York City as a storm rolled in. I was trying to hail a cab to the airport right around the infamous time of the “changeover”—the time of day when the […]
The post The One Thing You Can Do to Ensure Customer Loyalty appeared first on SF Gazette.
Are you proud of your social media cover photos? Do you want to find out how to improve them? Your cover photo is the first thing anyone sees when they visit your social media profiles. Make that first impression a positive one. In this article I’ll share tips to improve the quality and impact of [...]
This post 4 Tips to Create the Perfect Cover Photo on Any Social Network first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
I’m sure you’ve seen us advertise our Facebook Ads Formula, whether on Facebook, our blog, or in our newsletters. It is the most purchased and most recommended service that we offer. We are all very passionate about the FB Ads Formula, and we’ve seen it work for clients in huge varieties of industries and businesses. […]
The post Get Big Results Fast With FB Ads Formula appeared first on Ryan Shaw - Your Online Growth Coach.
Online marketing has never been more important. Today, people turn to the Web for even the most minor tasks. If something can be done online, that’s where people will accomplish it. And your business needs to be where the people are. But online marketing isn’t about creating a single standard campaign, getting ads on a ...
The post 5 Key Principles to Design Effective Online Advertisements appeared first on Small Business Trends.
‘He’s been taken in for questioning by the police.’ Woh! This was the outcome of a comment on Facebook that had been posted less than 24 hours before. A straightforward Facebook update generated a string of friendly banter — until one, very nasty comment. It was violent and sexually explicit. The person monitoring the page [...]
The post The 6 Critical Types of Social Media Comments You Must Plan For appeared first on Jeffbullas's Blog.
There’s a new attempt to use technology to replace traditional business cards. swivelCard is the latest attempt at a high-tech business card. At first glance, it looks like a basic business card made of thick cardstock. But the innovative feature is the card’s ability to fold up and become a USB drive. First there was ...
The post swivelCard: One Part Business Card, One Part USB Drive appeared first on Small Business Trends.
Are you using the latest Twitter marketing tactics? Do you want to raise the bar on your Twitter marketing? We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing. In this article you’ll discover 12 Twitter marketing tips to help you get the [...]
This post 12 Twitter Marketing Tips From the Pros first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
It’s one thing to say you’re customer obsessed on social media and quite another to show you mean it. Modern consumers are social media savvy, and they can spot the difference, so if you want a real “return on your relationships” (#RonR), you’ve got to be truly customer obsessed on all your social media platforms. […]
The post The Keys to Attracting More Customers on Twitter appeared first on SF Gazette.
Do you use Facebook advertising? Do you want to control the times when your ads run? Facebook recently introduced an ad scheduling feature to let users choose what times of each day their ads run. In this post we’ll explore what ad scheduling is, where to find it and how to use it. About Ad [...]
This post Facebook Ad Scheduling: What Marketers Need to Know first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Smartphone maker OnePlus has ended a bizarre photo beauty contest it had created to drum up promotion of its one and only phone. The company has been criticized for being sexist in creating the contest as part of its marketing strategy. Critics say the contest degraded female customers by asking them to compete on the ...
The post Marketing Misstep: SmartPhone Maker Folds Questionable Campaign appeared first on Small Business Trends.
Is the social media free lunch over? When I joined Facebook and Twitter in 2008 the key attraction was that you could gain attention and market on social media for free. There was little social media advertising available and it was usually not an easy task and not self service. Brands started building tribes, followers [...]
The post Is it Time to Forget Free Social Media Marketing? appeared first on Jeffbullas's Blog.
It’s a dream for many small business owners to see their products on the shelves of a major retailer. Getting your items in those doors takes a lot of time, but it can be done. Robin Wilson, the founder of Robin Wilson Home, has these four suggestions for partnering with big brand names. Via: Open […]
The post 4 Ways To Get Major Retailers To Carry Your Products appeared first on SF Gazette.
Charles Town, W. Va. didn’t have much of an online presence before Van Applegate showed up. Now the town and all of its local merchants have found a way to truly benefit from technology, promoting their town online. Applegate is a photojournalist for ABC News who commutes from Charles Town to his job in Washington ...
The post This Guy Promotes an Entire Town Online appeared first on Small Business Trends.
There’s more ways to make money on Facebook than by just gaining clients and increasing profits because of it. You can actually make money directly off of Facebook if you know what you’re doing. Affiliate marketing on Facebook can be profitable if you have the right strategies in place. Affiliate marketing is when a publisher […]
The post Profit with Affiliate Marketing on Facebook appeared first on Ryan Shaw - Your Online Growth Coach.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Twitter Introduces Promoted Video: “After months of experiments and feedback from users and brands, we’re excited to announce [...]
This post Twitter Promoted Video: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
The prime time TV shows that top the ratings in today’s pop culture all have one thing in common: They are all ensembles. We fall in love with hilarious depictions of a “modern family.” We wait to see the next twist and left-hand turn that happens among a group of inmates in a women’s prison. […]
The post Live, From Late Night TV: 4 Bold Branding Lessons appeared first on SF Gazette.
Recently, Google announced a new publishing platform called the Google News Publisher Center to help those who run news sites better communicate with Google and get their content (and any changes they make) involved in Google News. In the past you had to alert Google every time you make a change to the structure of your ...
The post Google News Publisher Center Can Help You Get Discovered appeared first on Small Business Trends.
Do you have or want to start a podcast? Are you wondering how your podcast can lead to bigger things? To explore how a podcast went from a hobby to a full-time business, I interview Lou Mongello for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing podcast is [...]
This post How a Podcast Built a Business: The Lou Mongello Story first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Nobody likes to talk about being fired by a client, but it happens every once in a while to just about everyone in business. If you’ve never been fired by a big client, maybe it’s because you don’t have any—instead, you serve the general public where customers quietly hire and fire your products and services […]
The post Fired by a Client? Use This 4-Step Plan to Come Out on Top appeared first on SF Gazette.
Miss the mark at a sales meeting, and your business could be looking at extended repercussions. According to a recent report, business owners face at least a three-month wait before they can revisit a botched sales pitch with any chance at successfully winning the customer back. And that’s just one of the costs of sales […]
The post How to Bounce Back From a Bad Sales Pitch appeared first on SF Gazette.
The cool calculation of your competitors weaknesses is easier than ever on a social web. Had Zuckerberg ignored areas that he felt MySpace guys were doing wrong, or had Twitter founders relinquished the idea of creating ‘the SMS of the internet’, the World Wide Web as we know it might have been very different. So [...]
The post The Simple 6 Step Checklist for Analyzing Your Competition on the Web appeared first on Jeffbullas's Blog.
Are you interested in raising your visibility on Pinterest? Do you know which Pinterest tactics work best today? We asked top social media professionals what they’re doing to get results from Pinterest marketing right now. In this article you’ll find 7 pro tips that can boost your business’s Pinterest marketing. #1: Include Price Tags Pinterest [...]
This post 7 Pinterest Marketing Tips to Improve Your Visibility first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
No matter how hard you try, you’ll never be able to prevent all your small-business customers from complaining sometimes—attempting to do so is a losing battle. However, responding to customers’ complaints using smart customer service tactics is a winning proposition. Let’s take a look at the eight most common customer complaints and how you should […]
The post 8 Common Customer Complaints and How to Fix Them appeared first on SF Gazette.
There’s always been a lot of debate about whether public relations is effective, particularly when it comes to generating new sales. Some professionals will tell you PR is all about branding, and others will show how efforts correlate real results. Here’s my take on it: While PR can develop your brand and build awareness, it’s […]
The post The 9 Key PR Metrics Every Business Should Track appeared first on SF Gazette.
Mentor-Protégé programs are great teaming vehicles for learning the ropes of government contracting. For many, the mentoring experience helps prepare Protégés to become viable government suppliers. A Mentor acts as a trusted counselor, providing technical, managerial, financial or other guidance and helps shape a business that could serve as a subcontractor in the future. In […]
The post How to Form a Mentor-Protégé Relationship appeared first on SF Gazette.
Mentor-Protégé programs are great teaming vehicles for learning the ropes of government contracting. For many, the mentoring experience helps prepare Protégés to become viable government suppliers. A Mentor acts as a trusted counselor, providing technical, managerial, financial or other guidance and helps shape a business that could serve as a subcontractor in the future. In […]
The post How to Form a Mentor-Protégé Relationship appeared first on SF Gazette.
Mentor-Protégé programs are great teaming vehicles for learning the ropes of government contracting. For many, the mentoring experience helps prepare Protégés to become viable government suppliers. A Mentor acts as a trusted counselor, providing technical, managerial, financial or other guidance and helps shape a business that could serve as a subcontractor in the future. In […]
The post How to Form a Mentor-Protégé Relationship appeared first on SF Gazette.
The U.S. government awards some $90 billion in contracts to small businesses each year. That makes government contracting one of the biggest potential markets for a small business to ramp up its growth. Ron Perry, the CEO of Teya Technologies, is one entrepreneur who has seized upon that. Classified as an Alaska-native-owned business, Teya competes […]
The post ‘Be Willing To Go That Extra Mile’ appeared first on SF Gazette.
The U.S. government awards some $90 billion in contracts to small businesses each year. That makes government contracting one of the biggest potential markets for a small business to ramp up its growth. Ron Perry, the CEO of Teya Technologies, is one entrepreneur who has seized upon that. Classified as an Alaska-native-owned business, Teya competes […]
The post ‘Be Willing To Go That Extra Mile’ appeared first on SF Gazette.
One of the most popular terms used in the world of content marketing is the phrase “evergreen content.” People get all excited about evergreen content because you only need to put in the work once and you reap the rewards over and over and over again for months if not years to come. Evergreen content [...]
The post 6 Reasons Experts Include Case Studies in Their Blog Posts appeared first on Jeffbullas's Blog.
Do you want people to tell their friends about your business? Are you getting positive word of mouth? New research shows that word-of-mouth marketing has grown exponentially on social media. In this article you’ll discover three ways you can encourage customers to tell their friends about you. #1: Customer Service Tips the Scales Mention.com analyzed [...]
This post New Research Shows Social Media Word-of-Mouth Rising first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Having a website is critical to the success of any big business or startup. But how much does a website cost to build? While brand new domain names are fairly cheap, between $10 to $15 bucks, most of the names you’re likely to think of have been taken when it comes to the popular extensions ...
The post How Much Does a Website Cost to Make? appeared first on Small Business Trends.
“Keep your friends close and your enemies closer.” Chinese general Sun Tzu may not have been talking about business strategy, but his words of wisdom are very fitting considering today’s ultra-competitive business landscape. Thanks to the Internet, and some old-fashioned spying, knowing all about your competition has never been easier, but it does take discipline […]
The post Top 10 Ways to Spy on Your Competitors appeared first on SF Gazette.
In only four years, Instagram has blossomed into a prodigious social media channel with over 200 million active monthly users that post an average of 60 million photos a day. But as with any social network, digital marketers want to deliver tangible business value to brands in order to prove the network’s impact on the [...]
The post 3 Big Benefits Brands Can Get From Visual Content on Instagram appeared first on Jeffbullas's Blog.
Are you wondering how often to post on your Facebook page? Do you know whether Facebook post frequency or content has a bigger impact on engagement? Here at Social Media Examiner, we did some testing, and dug into our Facebook metrics. What we found are some very interesting things about Facebook reach, posting frequency and [...]
This post Facebook Post Frequency: How to Find Out What Works first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you wondering how often to post on your Facebook page? Do you know whether Facebook post frequency or content has a bigger impact on engagement? Here at Social Media Examiner, we did some testing, and dug into our Facebook metrics. What we found are some very interesting things about Facebook reach, posting frequency and [...]
This post Facebook Post Frequency: How to Find Out What Works first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you wondering how often to post on your Facebook page? Do you know whether Facebook post frequency or content has a bigger impact on engagement? Here at Social Media Examiner, we did some testing, and dug into our Facebook metrics. What we found are some very interesting things about Facebook reach, posting frequency and [...]
This post Facebook Post Frequency: How to Find Out What Works first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
When reaching out to your leads and the targeted audience is on the agenda, content marketing is an approach that works. The digital landscape is rapidly changing and different ways to promote our products and services are adding new dimensions to the way marketing was done in the past. The old mainstream habits have made [...]
The post Content Marketing Rules: What to Ditch and What to Keep appeared first on Jeffbullas's Blog.
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This post testing new server first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? New Pinterest Messages Encourage Conversations: “When someone shoots you a pin, you’ll be able to reply with a [...]
This post New Pinterest Messages: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
I’ve been on the conference speaking circuit for more than three years now. Without fail, I’m asked more often than not, “How did you get this gig?” While that’s an incredibly empowering question, there are more than a few moving parts for those looking to expand their brand into speaking. Whether you’re new to speaking […]
The post 5 Surefire Ways to Land Your Next Speaking Gig appeared first on SF Gazette.
So you have just set up your blog and published a few posts. But all you can hear is the sound of crickets. No clicks, comments or meaningful traffic. That self published e-book, guide and online course is not selling like it should. That dream of a Caribbean holiday is on hold. Your significant other [...]
The post The Ultimate Guide on How to Get More Blog Traffic: 100+ Tips and Tactics appeared first on Jeffbullas's Blog.
While a great number of businesses are focusing on expanding nationally or internationally, not all businesses can provide a product online. This is especially true for services. Doctors, babysitters, lawyers, and mechanics (particularly those working for or running small businesses) can not provide their product or services to someone far away. Whether this describes your […]
The post Target Local Business With Facebook Ads appeared first on Ryan Shaw - Your Online Growth Coach.
While a great number of businesses are focusing on expanding nationally or internationally, not all businesses can provide a product online. This is especially true for services. Doctors, babysitters, lawyers, and mechanics (particularly those working for or running small businesses) can not provide their product or services to someone far away. Whether this describes your […]
The post Target Local Business With Facebook Ads appeared first on Ryan Shaw - Your Online Growth Coach.
While a great number of businesses are focusing on expanding nationally or internationally, not all businesses can provide a product online. This is especially true for services. Doctors, babysitters, lawyers, and mechanics (particularly those working for or running small businesses) can not provide their product or services to someone far away. Whether this describes your […]
The post Target Local Business With Facebook Ads appeared first on Ryan Shaw - Your Online Growth Coach.
I had a friend who decided to redesign his website in hopes of boosting conversions on his product sales. Thousands of dollars later, my friend had a shiny new landing page design, fully primed to start multiplying sales. Except it never did. Interestingly enough, the redesign performed exactly the same as the previous design. It […]
The post Thinking About Redesigning Your Website? Read This First appeared first on SF Gazette.
“Scratch the surface in a typical boardroom, and we’re all just cavemen with briefcases, hungry for a wise person to tell us stories,” says computer pioneer Dr. Alan Kay. Recent research in neuroscience reveals that our brain is hardwired to respond to a story—we crave stories like a child craves candy. And while there’s no […]
The post 11 Powerful Ways to Tell Your Story appeared first on SF Gazette.
I had a friend who decided to redesign his website in hopes of boosting conversions on his product sales. Thousands of dollars later, my friend had a shiny new landing page design, fully primed to start multiplying sales. Except it never did. Interestingly enough, the redesign performed exactly the same as the previous design. It […]
The post Thinking About Redesigning Your Website? Read This First appeared first on SF Gazette.
“Scratch the surface in a typical boardroom, and we’re all just cavemen with briefcases, hungry for a wise person to tell us stories,” says computer pioneer Dr. Alan Kay. Recent research in neuroscience reveals that our brain is hardwired to respond to a story—we crave stories like a child craves candy. And while there’s no […]
The post 11 Powerful Ways to Tell Your Story appeared first on SF Gazette.
So you have just set up your blog and published a few posts. But all you can hear is the sound of crickets. No clicks, comments or meaningful traffic. That self published e-book, guide and online course is not selling like it should. That dream of a Caribbean holiday is on hold. Your significant other [...]
The post The Ultimate Guide on How to Get More Blog Traffic appeared first on Jeffbullas's Blog.
So you have just set up your blog and published a few posts. But all you can hear is the sound of crickets. No clicks, comments or meaningful traffic. That self published e-book, guide and online course is not selling like it should. That dream of a Caribbean holiday is on hold. Your significant other [...]
The post The Ultimate Guide on How to Get More Blog Traffic appeared first on Jeffbullas's Blog.
Do you want to grow your business using Instagram? Are you wondering how to build a loyal following? I interview Chalene Johnson for this episode of the Social Media Marketing podcast and explore how she amassed a following of 365,000 on Instagram. More About This Show The Social Media Marketing podcast is a show from [...]
This post Instagram Success: How a Marketer Grew a Loyal Following With Instagram first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to grow your business using Instagram? Are you wondering how to build a loyal following? I interview Chalene Johnson for this episode of the Social Media Marketing podcast and explore how she amassed a following of 365,000 on Instagram. More About This Show The Social Media Marketing podcast is a show from [...]
This post Instagram Success: How a Marketer Grew a Loyal Following With Instagram first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
