Instagram ticks all the boxes for an app that managed to pick the top trends on the web. Social, mobile and visual. When it started it didn’t even have a website. It was just an app. That has now been fixed. The pervasive social media networks have become a marketing trend has been proven [...]
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Are you interested in setting up a Facebook page for your business? Not sure where to start? Maybe you’ve thought about it but didn’t get past choosing a category or creating a cover photo. If you’re considering setting up a Facebook page, or have started the process but never finished, this article is for you. […]
This post How to Set Up a Facebook Page for Business first appeared on Social Media Examiner.
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It’s no secret that having fake fans on Facebook is bad for a lot of reasons, and that Facebook is penalizing and targeting fake likes. Unfortunately, not everyone knew that fake fans could hurt their Page when they first signed up and purchased the now-notorious fake likes. Some think that it’s a legitimate marketing strategy, […]
The post Protect Your Page: How to Remove Fake Fans appeared first on Ryan Shaw - Your Online Marketing Coach.
So you’ve created a profile on LinkedIn. Then you copied the “About Us” from your website and uploaded your logo. And you think you are ready to start promoting your business on this professional networking site that has over 347 million users. Right? Not quite. There are a few things you should never do on [...]
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Is YouTube a part of your social media marketing? Or do you only post videos occasionally? YouTube Cards let you add interactive cards to your videos. They provide excellent motivation for viewers to act on your calls to action. In this article, I’ll explain how to use YouTube cards to promote your business, products and […]
This post How to Use YouTube Cards to Promote Your Business first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Facebook enticed you to play and then they made you pay. It’s almost the perfect business model. You spent a ton of money investing in getting likes, shares and comments. This also enticed other people to join Facebook. Facebook then collected the demographic and social data about all your fans and friends and now sells [...]
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Do you struggle to remember how or why you connected with someone on LinkedIn? Want to get more out of your connections? By using the Relationship tab, you can build on the connections you need to convert more prospects, close more deals and grow your business network. In this article you’ll discover how to use the […]
This post How to Use the LinkedIn Relationship Tab to Improve Your Networking first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Want to win online? Then there is a lot you can learn from your competitors’ digital marketing strategies, especially those that are currently outperforming you online. Gaining an in-depth understanding into the key strategies being used by your top performing competitors can provide you with the insight and knowledge you need to gain a competitive [...]
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Have you got Facebook marketing questions? Are you wondering what the most common Facebook marketing questions are? Businesses with Facebook Pages often have the same questions. In this article I’ll dive deeper into frequently asked questions for businesses on Facebook. #1: Can I Change My Page Name? If you have fewer than 200 fans, changing […]
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Are you building a presence on Twitter? Want to start with a solid foundation? Twitter is a great platform for establishing yourself, growing an audience and making important connections. In this article you’ll discover what you need to do to get the best results from Twitter. #1: Complete Your Profile Completing your Twitter profile is the first step […]
This post 7 Tips for Getting Started With Twitter Marketing first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Tired of annoying, unwanted notifications on Facebook constantly popping up? Whether it’s from that group from college you don’t follow anymore or a status you regret commenting on, a lot of times we end up getting pinged with notifications about things we don’t really care to be notified for. Especially with how much time and […]
The post Get Rid of Unwanted Facebook Notifications For Good appeared first on Ryan Shaw - Your Online Marketing Coach.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Twitter Updates Direct Message: Twitter has changed “how direct messaging works so that it’s even easier for you to […]
This post Twitter Direct Messages: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Twitter is reinventing itself into a much more visual platform. It has to. The competition demanded it. Instagram, Pinterest and other emerging visual social apps made it clear where the web was going. Mobile and visual It added Vine the looping 6 second video app in January 2013. It then continued its visual evolution with images [...]
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Do you spend too much time on insignificant tasks? Want to have more time to do what you do best? To learn how to multiply your time as a marketer by procrastinating, I interview Rory Vaden. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s […]
This post More Marketing Time: How to Procrastinate Your Way to Success first appeared on Social Media Examiner.
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How much are you paying for your leads? When you figure in the time it takes to pull together your free offer, the cost of the hosting software, and even the physical amount of money you shell out for marketing services, your cost can be pretty hefty. In addition, you are not even guaranteed that [...]
The post LinkedIn Marketing Tip: This Clever Lead Generation Strategy Works appeared first on Jeffbullas's Blog.
Do you want to get more out of the events you attend? Have you thought about live-tweeting them? Live-tweeting events is a great opportunity to build an audience of targeted followers and increase influence in your industry. In this article you’ll discover six ways live-tweeting can benefit your business. What Is Live-Tweeting? Live-tweeting is about […]
This post How to Live-Tweet an Event to Help Your Business first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Marketers are constantly frustrated with the return on investment from Facebook. General Motors was one of the first large brands to vent their annoyance when they cut their Facebook advertising spend back in 2012. If you work for a large company, increasing your brand presence can justify the time, money and effort spent on Facebook. Unfortunately, [...]
The post 4 Steps To Increase Your Leads By More Than 108% on Facebook appeared first on Jeffbullas's Blog.
Have you considered reaching out to social influencers to win more credibility and sales? Do you want research to help make the case that influencer marketing works? In this article you’ll discover the most recent findings about marketers’ perception of influencer marketing and its ability to boost social media marketing efforts. Influencer Marketing Defined Quickly, […]
This post Marketers Embrace Influencer Marketing: New Research first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want a bigger Facebook audience? Are you looking for ways to bring attention to your business on Facebook? If you’re sharing good content but aren’t seeing Facebook audience growth, keep reading. In this article I’ll share the eight ways to grow your Facebook audience, both organically and with advertising. #1: Add a Facebook […]
This post How to Grow Your Facebook Audience: 8 Success Tips first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you use LinkedIn or SlideShare for your business? Did you know you can improve you search engine optimization (SEO) with these channels? With a few simple techniques, you can optimize your LinkedIn and SlideShare assets to achieve higher search rankings organically. In this article you’ll discover four ways to optimize LinkedIn and SlideShare for […]
This post How to Improve Your SEO With LinkedIn and SlideShare first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Continuing with their consistent updates, Facebook has announced another great feature to help marketers and advertisers better understand and connect with their audiences (which is good for everyone, the audiences included). This new feature is called topic data, and it was announced in March. The goal behind this new feature is to make marketing content […]
The post Everything You Need to Know about Facebook’s Topic Data appeared first on Ryan Shaw - Your Online Marketing Coach.
In 1995, authors, experts and influencers sold $10 million worth of eBooks through Amazon. 18 years later that number has grown to $1.6 billion. Despite the growth, something is changing… As sales volume grew, authors began looking for new ways to sell their content without relying on the iron fist of Amazon as evidenced by the [...]
The post New Facebook Tool: How To Use It To Convert Comments Into Sales appeared first on Jeffbullas's Blog.
Is your small business on Facebook? Are you looking for better ways to engage your fans? Small businesses are winning on Facebook more than ever before. In this article you’ll find 11 ways small businesses can improve engagement and drive sales with Facebook posts. #1: Move Your Audience to Action Litographs is an online store […]
This post 11 Ways to Boost Facebook Engagement for Small Businesses first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you marketing on Pinterest? Have you considered Pinterest promoted pins? Pinterest promoted pins (recently opened to everyone) can help you reach more people and drive results. In this article I’ll share five ways businesses can get the most out of Pinterest promoted pins. About Promoted Pins While Pinterest is a social sharing community, users visit […]
This post 5 Ways to Succeed With Pinterest Promoted Pins first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? LinkedIn Introduces LinkedIn Elevate: LinkedIn Elevate is “a new product that helps companies and employees curate high-quality content, share easily […]
This post LinkedIn Elevate: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you want to stay on top of the latest marketing trends? Looking to tap into the next big trend? To explore marketing trends, I interview Rohit Bhargava. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business […]
This post Marketing Trends: How to Think Differently and Predict the Future first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
It is rumoured that Facebook was going to call the like button “awesome”. But they didn’t. That is a good thing because the word awesome is over used already. It is often trotted out to try and make the ordinary a little more extraordinary. You may also have noticed I used it in the “headline”. [...]
The post 21 Awesome Facebook Facts and Statistics You Need To Check Out appeared first on Jeffbullas's Blog.
Are your customers on social media? Do you interact with them? The key to effectively using social media for customer service is to listen, take action and make the most of what your community tells you. In this article you’ll find out how to provide great customer service with social media. #1: Make a Customer […]
This post How to Offer Great Customer Service With Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
The war among social media juggernauts is no news; Facebook, Twitter and Google+ have been battling for years to get the crown. We know who has won that. But this year is quite special: two of the most important social networks are attacking the mighty YouTube together in its own battlefield. Video marketing! Read on [...]
The post Is Facebook Winning the Video Marketing War? appeared first on Jeffbullas's Blog.
Does the idea of broadcasting live video from your mobile device sound interesting? Are you wondering if you should consider Meerkat or Periscope? In this article you’ll discover the differences between Meerkat and Periscope so you can choose the best one for your live mobile broadcasts. Preview Meerkat and Periscope on Desktop If you’re not ready […]
This post Meerkat or Periscope? How to Broadcast Video Via Mobile first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Did you miss Social Media Marketing World 2015? Last month thousands of marketers converged yet again on San Diego for the world-class Social Media Marketing World (#SMMW15). Here are my seven takeaways from the conference—seven things you need to know. Editor’s note: This article was originally published on Socially Sorted and is being republished with permission. From […]
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Social Media Examiner - Your Guide to the Social Media Jungle
When I discovered social media 7 years ago I was attracted by its potential to gain free global attention. You didn’t need to pay for an online audience or traffic. You attracted website visitors by writing great content, giving it away for free and growing your social networks. This awareness was driven in part when [...]
The post Digital Marketing Tips: Do You Have a Traffic Problem or a Conversion Problem? appeared first on Jeffbullas's Blog.
While there are a lot of reasons and ways that businesses and Pages host contests on Facebook, one fact remains consistent: there is a lot you can gain by doing so, especially when you’ve got the right tools in place. For a long time Facebook contests were used predominantly to get likes on a Page, […]
The post How to Host a Facebook Contest Without Like-Gating appeared first on Ryan Shaw - Your Online Marketing Coach.
You have seen those stupid headlines. They are everywhere. Buzzfeed, Viral Nova and Upworthy and on many other new age media sites, blogs and websites. The headlines lead to content which are interactive quizzes. Why Are You Single? What character from “It’s Always Sunny in Philadelphia” Are You? What’s Your Hidden Talent? Even though you know [...]
The post How to Grow an Email List: 3 Case Studies on How Silly Online Quizzes Produce Serious Business Leads appeared first on Jeffbullas's Blog.
Are you familiar with Facebook dynamic product ads? Facebook dynamic product ads allow you to reach customers with relevant offers by automatically showing them ads for the products they’re interested in. In this article I’ll share how to set up and best utilize Facebook Dynamic Product ads. What Are Facebook Dynamic Product Ads? Despite the […]
This post How to Set Up Facebook Dynamic Product Ads first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you use videos in your marketing? Are you looking for ways to increase engagement and shares? In this article you’ll find seven ways to use video to boost your social media efforts. #1: Greet Facebook Fans With a Featured Video Facebook allows you to select a featured video that will appear in your page’s […]
This post 7 Ways to Use Video to Boost Your Social Media Marketing first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Instagram Adds Post Notifications: Instagram introduced a new feature that allows you to receive push notifications “when your favorite accounts post a […]
This post Instagram Post Notifications: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you publish content online? Want more people to share your content? To learn how to get more people to share your content, I interview Mark Schaefer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners […]
This post Social Sharing: How to Get More People to Share Your Content first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
In theory, blogging doesn’t sound that hard. You start up a site, pick a layout, write some content, and hit the post button. For casual bloggers, that’s all it takes—you’ve got a site up and running in no time at all. Actually getting and maintaining traffic is another matter entirely. You have to understand how […]
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Regardless of your musical preferences (or biases), you have to give credit to the wordsmiths dominating the hip-hop industry. While some may pay more attention to high-end models and bottles than to major world crises, gifted rappers have the ability to communicate even the most mundane–sometimes even inane–messages to their respective audiences. But once you sift [...]
The post Content Marketing Tips: 5 Cues Every Cool Content Marketer Should Take From Rap Music appeared first on Jeffbullas's Blog.
Have you heard about Twitter’s new video feature? Do you want to know how you can use it to your advantage? Video is a great way to tell your story, connect with your audience and grow your Twitter following. In this article you’ll discover four ways to use Twitter video for your business. Get Started With […]
This post 4 Ways to Use Twitter Video for Your Business first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you struggle to keep up with social media tasks? Are you looking for ways to get more done? Whether you need help maintaining your social accounts, finding content to curate or monitoring competitors, there are ways to simplify these processes. In this article I’ll share a number of tools to maximize the time you […]
This post Social Media Tools That Help Optimize Your Time first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Social media is starting to take off it’s short pants. It’s becoming all grown up. In fact, Facebook is now over 11 years old and heading towards platform puberty and is still the standout leader of the pack. Google with its Google+ platform (with a development cost of over half a billion dollars) tried [...]
The post 33 Social Media Facts and Statistics You Should Know in 2015 appeared first on Jeffbullas's Blog.
Do you want to learn how to market yourself and your business on Pinterest? Are you looking for a resource to guide your Pinterest marketing efforts? Whether you’re marketing on Pinterest as an individual or as a brand, these expert articles will show you how to build a following, optimize your pins and boards, measure […]
This post Pinterest Marketing: Your Complete Guide to Pinterest Success first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Twitter is the enigma of social media. It had a simplistic (even weird) idea behind its invention. It was initially designed as an internal SMS style messaging tool for a podcasting company. It is the ultimate accidental social network. Twitter created the opportunity to share short ideas, links and news in real time. It allows [...]
The post 4 Ways to Use Twitter To Supercharge Your Online Credibility appeared first on Jeffbullas's Blog.
Do you want more visibility on Facebook? Are you using all of Facebook’s features to market your business? Facebook marketing works best when you use your profile, groups and pages in concert to reach a wider audience and connect with potential clients. In this article you’ll discover how to use the features Facebook has to offer […]
This post 5 Facebook Features That Help Promote Your Business first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you have multiple administrators on your social accounts? Want to know how to remove an employee’s access? If employees leave or change roles within your company, you’ll want to avoid potential security issues. In this article you’ll find out how to remove admins from your social media accounts. Manage Social Account Access When an employee […]
This post How to Control Access to Your Social Media Accounts first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Introduces Riff, a Creative Tool to Make Videos With Friends: “Anyone can start by creating a video. […]
This post Facebook Introduces Riff: This Week in Social Media first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you reach out to influencers? Want to create good relationships to increase your visibility and get more customers? To learn how to work with influencers, I interview Doug Karr. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and […]
This post Influencer Marketing: How to Work With Influential People first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Do you create your own images for social media? Are you happy with their performance? With a few simple tweaks, you can optimize images for greater visibility on social media and in search engine results. In this article you’ll find three tips to optimize your social media images for better online performance. #1: Optimize Images […]
This post How to Optimize Social Media Images first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
Are you active on Twitter? Does your business participate in Twitter chats? While it may be more challenging for businesses to participate in chats from behind a logo, it can be done. In this article I’ll explain how to engage in Twitter chats as your business, so you can grow your network. #1: Give a […]
This post 8 Ways Twitter Chats Can Benefit Your Business first appeared on Social Media Examiner.
Social Media Examiner - Your Guide to the Social Media Jungle
