One aspect of Facebook ads that can be especially confusing—especially for beginners—is the concept of bidding strategies. It can be difficult to grasp exactly what you’re paying for, and how much you’re paying for it, leading to advertisers quickly skyrocketing past their budgets without even reaching their advertising goals. When choosing your bidding strategies (your […]
The post CPM vs CPC: What Facebook Bidding Strategy Works Best? appeared first on Ryan Shaw - Your Online Marketing Coach.
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